Marketing News

Connie Britton is pitching Pond’s Luminous Finish BB+

Connie Britton, Emmy- and Golden Globe Award-nominated star of the TV series “Nashville,” is now pitching Pond’s Luminous Finish BB+, the brand’s new beauty benefit cream. Britton, who is teaming up with the iconic skin care brand for the year to come, kicked off the partnership by inviting women to enter the “Pond’s BB+BFF Sweepstakes.”

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